The AI Boom Looks a Lot Like a Bubble
The current wave of excitement around generative AI is hard to miss, but a closer look suggests a widening gap between promise and reality. The dominant story says AI is on the verge of awakening, that it will suddenly become reliable, intelligent, and transformative if we just feed it more data and more money. That story does not hold up.
The more convincing analysis is that today’s AI systems consistently underperform relative to the hype. They are often best understood as sophisticated add-ons to existing tools rather than world-changing breakthroughs. Video editing, text generation, and image creation have improved, but not in ways that justify the breathless claims being made on their behalf.
Capabilities, Errors, and Incentives
One of the defining traits of current AI systems is their tendency to hallucinate. They produce confident, incorrect outputs in ways that are difficult to predict or prevent. From a user’s perspective, this is a serious flaw. From a company’s perspective, it is sometimes a feature. Errors can reduce development costs, shift responsibility onto users, and still generate revenue.
This mismatch between user needs and corporate incentives mirrors the dynamics of enshittification. When companies are insulated from consequences, product quality stops being the priority.
The Economics Do Not Add Up
The financial side of the AI industry looks even shakier. Estimates suggest that between 600 billion and 1 trillion dollars have been poured into AI infrastructure and development. Annual global revenue, even with generous accounting, appears to be around 60 billion dollars.
Worse, AI does not benefit from the usual advantages of scale. Each new user and each increase in system sophistication tends to raise costs rather than lower them. This is the opposite of the classic tech growth model, where scale brings efficiency. The result is an industry where growth makes the underlying economics worse, not better.
Spending continues anyway, largely as a signal to investors. Companies are not optimizing for sustainability or usefulness. They are trying to prove they belong in the race, even if that means burning money.
Valuations and Fragility
Large tech firms rely on continued growth to justify high valuations and generous stock-based compensation. As long as growth appears endless, price-to-earnings ratios remain inflated. Once growth slows, especially in mature or monopolized markets, valuations can collapse quickly.
This creates a desperate environment where hype becomes essential. The AI boom increasingly resembles earlier cycles around crypto, blockchain, and the metaverse. Big promises, vague timelines, and a media ecosystem willing to repeat them.
A Political Shift Worth Noticing
Despite the bleak economics, there is a reason for cautious hope. Across the US, Canada, Europe, and parts of Asia, there has been a noticeable increase in antitrust and anti-monopoly activity. This suggests a shift in political winds, even if powerful interests remain deeply entrenched.
This matters because AI’s problems are not just technical. They are structural. Concentrated corporate power limits accountability, blocks democratization of computation, and accelerates enshittification. Any serious improvement depends on restoring discipline through competition, regulation, and user control.
Choosing Hope Over Hype
The most persuasive conclusion here is neither optimism nor despair, but hope. Not the passive hope that technology will save us on its own, but the active hope that comes from political engagement and collective action.
AI is not going to wake up and fix itself. The bubble may well burst, and when it does, the damage could be significant. But the growing resistance to monopoly power suggests an opening. If that opening is used to democratize technology and rein in corporate excess, something better could emerge from the wreckage.
That outcome is not guaranteed. It is possible. And that, right now, is reason enough to stay engaged.